About World Duty Free: Travel Retail

The main distribution center of the World Duty Free Group, whose core business is the operation of Duty Free stores.

Dufry is a global travel retailer with operations in 66 countries. Geographic diversification is a key element of the company’s strategy.

Dufry clearly focuses its activities on travel retail and aims to better serve the captive customer audience typical of the industry. Travel retail is the melting pot of three very important industries: retail, travel, and leisure locations, and represents one of the most important markets for consumer goods brands. Dufry’s expertise and services align the different expectations of its stakeholders and aim to generate value for all its stakeholders.

For customers, they create unparalleled shopping experiences; for suppliers, they build the market to personally interact with travelers and sell their products to affluent and rapidly growing customer groups; for property owners, they provide commercial insights to better capitalize on their travel or leisure locations. For shareholders, they create long-term value through cash and profit generation, and for employees and local communities, they provide job opportunities to support wealth creation.